Participants will be familiar with the key concepts in Corporate sales.

 Participants will get a basic understanding of how Corporate Sales framework helps to effectively manage B2B efforts in any organization.

Participants will be able to ensure that the company follows all the processes required for generating B2B sales as well as retaining customers through good account management practices. 

 SMstudy Certified Corporate Sales Professionals are facilitators who ensure that the corporate sales process is effectively followed to satisfy the goals set by the Corporate Sales or Business Unit/Geographic Strategies.

Participants will be able to manage the complete sales process including the pre-sales processes of understanding the company’s sales value proposition, creating a suitable sales channel network, planning sales governance, setting sales targets, creating appropriate marketing assets and creating compensation structures. Participants are also adept in managing the sales process of prospecting for potential customers followed by conversion that leads to customer acquisition. Participants can also learn account management to support and satisfy customer needs and ensure high levels of customer satisfaction and customer retention.

Participants will be able to provide guidance on activities related to building strong business relationships; successfully working with other businesses to help them see the value in the company’s products and services; understanding procurement management; conducting effective negotiations with other organizations; and ensuring leads generation, qualification, follow-up, account management and other related activities